Latest news and articles about tourism in Saudi Arabia from NEX English
The hotel occupancy rate in Saudi Arabia saw a significant rise in the fourth quarter of 2025, reaching 57.3%, an increase of 1.4 percentage points compared to the same period last year. This growth reflects the ongoing efforts to boost the tourism sector.
The Saudi Tourism Investment Company, Asfar, has appointed Mishari Al-Nahari as its CEO, a move aimed at enhancing its strategies in the tourism sector. This appointment comes at a time when the Kingdom is undergoing significant transformations in tourism.
Saudi Arabia has announced a new service that allows travelers to book both flights and train journeys simultaneously, facilitating intercity travel. This initiative is part of the government's efforts to enhance tourism and ease travel within the kingdom.
The General Entertainment Authority in Saudi Arabia reported that the number of visitors to the entertainment sector exceeded <strong>89 million</strong> in <strong>2025</strong>. The annual report highlighted a significant increase in entertainment destinations and licenses granted.
A Saudi official has announced that the development plans for Mecca's airport and the new metro project are progressing, reflecting the Kingdom's commitment to improving infrastructure. This announcement comes as Mecca experiences an increase in visitor numbers, especially during the Hajj season.