Farashin kayayyakin lafiya na mata ya karu a cikin 'yan shekarun, inda aka samu karin kashi 40%. Wannan ya faru ne saboda tasirin tashin farashi da sauye-sauyen dokokin haraji a Amurka, wanda ya sanya kasafin kuɗin masu saye cikin matsin lamba mai karfi.
Dangane da bayanan da aka fitar daga kamfanin Circana na binciken kasuwa, an sami karuwar farashin kayayyakin lafiya na mata daga kusan $5.37 zuwa $7.43 tun daga shekarar 2020. Game da tallace-tallacen wannan kayan, an samu karuwar tallace-tallace da kusan kashi 30% a wannan lokaci. Duk da haka, an lura cewa tallace-tallacen kayayyakin lafiya na mata sun fadi da kashi 6% tun daga shekarar 2022, wanda ke nuni da cewa masu saye suna neman madadin.
Tasirin Tashi Farashi da Tattalin Arziki
Bayanan da kamfanin NielsenIQ ya fitar suna nuna cewa farashin kayayyaki a shagunan ya tashi da kashi 2.7% har zuwa yanzu, wanda ya dace da karin tashin farashi da aka rubuta, tare da karin kashi 2.4% a cikin furanni. Haka zalika, farashin kayayyakin kula da kai ya karu sosai, inda aka sami karin kashi 22.1% a cikin furanni idan aka kwatanta da watan Janairu na shekarar 2020.
Wannan na iya zama mai muhimmanci, domin kayayyakin lafiya na mata ana daukarsu a matsayin abu mai muhimmanci ga mata da dama, wanda hakan ya sa karuwar farashinsu ke shafar yawan iyalai na matsakaici da talakawa. A wannan yanayin, Sarah Broid, wani mai ba da shawara a kamfanin Clarkson, ta bayyana cewa "muna ganin cewa mun kai ga lokacin da masu saye ke cikin zabi tsakanin sayen abinci ga iyalansu ko sayen magunguna." Halin da aka samusu na karuwar farashi da raguwar tallace-tallace yana nuni da cewa masu saye suna neman madadin saboda bukata.
Bayani da Mahimmanci
Ba kawai kayayyakin lafiya na mata suka shafa ta fuskar tashi farashi, an kuma tilasta musu biyan haraji. Daga bayanan gwamnatin, an tara $115 million daga haraji akan kayayyakin lafiya na mata da ke dauke da cotton a shekarar 2025, idan aka kwatanta da $42 million a shekarar 2020. Hakan na nuni da cewa Amurka na shigo da yawancin kayayyakin daga Canada, China, da Mexico.
Ayyukan wadannan kayayyaki sun fuskanci wasu matsaloli saboda karin haraji a wasu jihohin Amurka, wanda aka fi sani da “harajin ruma”, inda bayanan shekarar 2025 suka nuna jihohi kamar Tennessee, Missouri, da Indiana suna tilasta biyan mafi girman haraji akan wadannan kayayyaki.
Tunani akan Hanyoyin Magance Matsa Lamba
Davna Diamant, wani mai bayar da gudummawa a wannan tattaunawa, ta bayyana rashin jin dadinta game da karin farashin kayayyakin lafiya na mata, sannan ta ce yana da wahala ga mata da dama su dauki wannan karin farashi. Ta ce, "yin rashin hankali ne a bar mata su biya $50 kowanne watanni biyu, yayin da wasu suna shafar kudin shigarsu."
Daga nan, kamfanoni da yawa, kamar Procter & Gamble, sun amsa da ƙara farashi kan kayayyakinsu da kusan kashi 25% saboda karin haraji. Hakazalika, jami'an kamfanin Kimberly-Clark, wanda ke kera wata shahararren alama Kotex, sun shaidar da cewa sun biya $300 million sakamakon karin haraji.
Yayin da yawancin mata ke komawa zuwa zaɓin madadin kamar kayan ciki masu dawo da gado ko kayayyakin da za a iya amfani da su sau da yawa, wannan hanyar ta shiga cikin babban ra’ayi na neman dorewa a cikin al’umma. Wannan sauyin ya faru ne a cikin babban bangare saboda tsadar kayayyakin gargajiya.
Alfanun Tattalin Arziƙi Ga Mata
Ko da yake akwai tasirin zamantakewa da tattalin arziki na wannan karin, matasan musamman daga gen Z sun fara karɓar hanyoyin dorewa kamar kofuna da disks masu dawo da gado. Kwaskwarima na nazarin ya nuna cewa kayayyakin da za a iya amfani da su sau da yawa na iya ajiye kuɗi a tsawon shekaru, inda za a iya samun ajiyar kuɗi har zuwa $1800 a cikin lokacin kayayyakin.
Tare da ci gaba da karuwar farashi, ana sa ran kamfanoni za su sake duba dabarun su tare da mai da hankali kan ɓangaren da ke da riba mai yawa. Ya bayyana daga abubuwan da suka faru na yanzu cewa batun farashin kayayyakin lafiya na mata ba ya takaita ga Amurka ba, har ma yana tasiri ga ƙasashe da yawa a duniya, gami da ƙasashen Arab, inda mata da yawa ke fuskantar kalubale masu kama da wannan na rashin samun ingantaccen inshora da samun kayayyakin asali.
Gaba ɗaya, tambayar lafiyar mata da muhimmancin samar da kayayyakin da aka ba da ƙimar farashi mai kyau suna tasiri da bukatar zama mai mahimmanci ga dukkan gwamnati da al'umma.