Researcher Hendro Prastio revealed that the homecoming season, known as "mudik," during Eid al-Fitr 2026 achieved remarkable success in stimulating the local economy. Studies indicated that 32% of returnees preferred to spend their time on recreational activities rather than dining out.
During a press conference held in Jakarta, Prastio noted that approximately 20% of returnees admitted to dining at restaurants and cafes during their visits to their hometowns, reflecting a positive impact on the food sector in these areas.
Event Details
The results of a survey conducted between March 29 and April 4, 2026, with the participation of 1,200 respondents, showed that the number of returnees reached about 47 million people, significantly contributing to the revitalization of the local economy. Prastio also pointed out that most returnees preferred staying in their family homes rather than hotels, indicating a distinctive social and economic pattern.
Data shows that recreational activities represent a substantial portion of returnees' spending, with these activities concentrated in local communities, thereby enhancing the role of the informal economy in supporting families and small businesses.
Background & Context
Historically, the homecoming season in Indonesia is an important cultural and social tradition, where individuals reunite with their families after long periods of work or study. However, this tradition has evolved from being merely a social event to having clear economic impacts on local communities.
In recent years, Indonesia has witnessed significant growth in the tourism sector, with returnees becoming part of this growth through their spending on recreational activities, restaurants, and local markets.
Impact & Consequences
These findings suggest that the homecoming season is not just a cultural celebration but also an opportunity to enhance the local economy. As the number of returnees increases, so do economic opportunities for small and medium enterprises, contributing to improved living standards in rural areas.
Moreover, the rising percentage of returnees who prefer recreational activities reflects changes in consumption patterns, as individuals tend to seek new experiences rather than traditional activities.
Regional Significance
The Arab world can benefit from Indonesia's experience in boosting the local economy through cultural and social activities. With similar traditions in some Arab countries, there may be opportunities to enhance domestic tourism and stimulate the economy by encouraging citizens to visit their native regions.
In conclusion, the success of the homecoming season in Indonesia highlights the importance of social connectivity and its positive impact on the local economy, encouraging other countries to leverage their cultural traditions to foster economic growth.